| 1. Admit that Advertising Agencies are | | | | |
| powerless in showing images of | | | | promote |
| | | | |
| Irish people | | | | damaging racial stereotypes on St Patrick's |
| | | | Day.7. Ask for help when planning a St |
| celebrate St Patrick's Day without a drink | | | | Patrick's Day event. Introduce novel |
| in their hand.2. Believe that we need a power | | | | |
| greater than the Global Drinks Industry | | | | images of |
| | | | |
| to overcome | | | | the Irish, in addition to the leprechaun |
| | | | with a pipe.8. Make a list of all the ways to |
| the stereotypes of Irish people drinking to | | | | celebrate a St Patrick's Day our children |
| excess on St Patrick's Day3. Come to believe | | | | |
| that using innovative ideas we will be able | | | | will |
| to | | | | |
| | | | remember fondly in the future.9. Make direct |
| celebrate St | | | | amends for the bad taste you exhibited on |
| | | | past St |
| Patrick's Day without painting our face | | | | |
| green, getting drunk and falling | | | | Patrick's Day by |
| | | | |
| over.4. Made fearless decision to look at | | | | declining gifts of Irish Whiskey socks.10. |
| how we have used St Patrick's Day | | | | Continue to take personal inventory of your |
| | | | St Patrick's Day |
| in the past, | | | | |
| | | | wardrobe. Style hint |
| as an excuse to buy and sell tacky | | | | |
| merchandise.5. Admitted to ourselves, and to | | | | - synthetic materials are suspect.11. Lead |
| another human being the exact nature | | | | by example in improving the image of St |
| | | | Patrick's Day through |
| of how we | | | | |
| | | | conscious |
| decided it was a great idea to wear big hats | | | | |
| in the shape of a pint of | | | | effort, starting this year.12. Awaken to the |
| | | | joys of St Patrick's Day, and enjoy it with |
| Guinness on St | | | | gusto and |
| | | | |
| Patrick's Day6. Are entirely ready to have a | | | | good grace.Wishing you all a very Happy St |
| look at why it's not the best idea to | | | | Patrick's Day on 17th March. |